Abi Titmuss is being paid £100,000 for her appearance on upcoming reality series Celebrity Love Island, according to the News of the World today.

Titmuss is being paid much more than her fellow celebrities, because the show's producers hope that her antics will pull in millions of viewers, in a fierce ratings battle with Big Brother.

A source told the newspaper, "There will be a huge ding-dong when everyone finds out what the others are getting. But the bosses know some stars have more pulling power than others - and Abi is so hot that money was no object."

Rebecca Loos has signed an £80,000 contract, while Calum Best is set to receive £70,000 for his appearance.

Stars who are less well-known, such as I'm A Celebrity's Fran Cosgrove and presenter Jayne Middlemiss are being paid £30,000. Former Hollyoaks star Paul Danan is the show's lowest earner, and will get just £15,000.

Presenters Patrick Kielty and Kelly Brook have signed £150,000 contracts.

The ITV1 series begins on May 16.