Potts stars in German advert campaign

Rex Features

Britain's Got Talent winner Paul Potts will appear in a German advertising campaign.

A clip of the opera singer performing for Simon Cowell, Piers Morgan and Amanda Holden on the reality show will front a campaign for Deustche Telekom.

The 'Life Is Sharing' campaign was able to use the Potts video following a deal with FremantleMedia Enterprises.

Gordon Craig, Head of Archive Sales at FME, said: "The Paul Potts clip has been a global phenomenon and illustrates the impact this singing mobile phone salesman has had on the hearts and minds of people around the world.

"Deutsche Telekom was looking for a segment of historic film footage and the FM Archive clip was a perfect fit."