P Diddy pays tribute to Sinatra in advert

P. Diddy has paid tribute to Frank Sinatra in a new TV commercial.

The advert for Ciroc Vodka sees the music mogul host a party for friends while 'Come Fly With Me' plays.

He then comments that the former Rat Pack member was an influence and "naturally inspired" his career, calling Sinatra his "imaginary friend" because he is always with him.

"I love showing people a good time, throwing parties and seeing people have fun. That's me. And Frank was the same. He loved entertaining," he says.

The rapper revealed that he enjoyed filming the commercial, saying: "Somebody got naked and got into the pool. Actually two people did. And one of them was me.

"We have that footage locked away and in a safe. I always keep cameras rolling. You never know what may happen."