The socialite and hotel heiress compared herself to fellow blondes Marilyn Monroe and Princess Diana.
"There's nobody in the world like me," Hilton told E! Online.
"I think every decade has an iconic blonde, like Marilyn Monroe or Princess Diana and, right now, I'm that icon."
The star, currently promoting her ITV2 show Paris Hilton's British Best Friend, was nicknamed Marilyn Monroe by her grandmother as a child.
> Click here to watch our video interview with Paris Hilton