Duffy turns her back on endorsements

Duffy has reportedly vowed to give up product endorsements so that she can focus solely on her music.

The Welsh singer recently came under fire from road safety campaigners for a Diet Coke advert in which she was seen cycling without the proper safety equipment.

According to WENN, the 24-year-old said: "I have only got 100% to give and all of that goes towards being creative, so I can't really open the doors to all the other things.

"I have so many desires creatively, but I have to tread carefully that I also don't sell myself out personally. What you see with me is what you get. I just put my whole energy into the creative side."

The Rockferry singer was recently described as "outstanding" by Lionel Richie, who was listing UK acts that he would like to collaborate with.