Gisele baby bump airbrushed for "privacy"

A fashion label has revealed that Gisele Bundchen's baby bump was airbrushed out of a new photoshoot in order to "respect her privacy".

The Brazilian supermodel bares a perfectly flat stomach in the new campaign for coat company London Fog, despite expecting her first child with husband Tom Brady later this year.

A spokesperson for the label said: "Although Gisele was photographed while pregnant, most of the shots have been retouched to respect her privacy during this wonderful and personal time in her life.

"Nobody is sexier or more beautiful than Gisele Bundchen in nothing but a London Fog trench coat, even with her visible baby bump. This London Fog campaign features a classic portrait of Gisele in an iconic London Fog trench, it is a very fitting image for this timeless brand."

Bundchen's campaign for the designer will reportedly launch in October.