H&M has decided that Kate Moss is not the best representative for its products after all.

The model's image was again tarnished last week when photographs were published in the Mirror apparently showing her taking cocaine at the studio where Babyshambles were recording their album.

Although suggesting that it was going to give Moss a second chance, it seems that the fashion chain has changed its mind. Radio 1 quotes a spokesperson as saying: "H&M is strongly against drugs and for many years has actively supported the drug preventing organisation Mentor Foundation.

"After having evaluated the situation, H&M has decided that a campaign with Kate Moss is inconsistent with H&M's clear dissociation of drugs."