Ellie Goulding becomes SoBe ambassador

Ellie Goulding has become the latest celebrity ambassador for the SoBe beverage brand.

The 'Your Song' singer will promote the company's line of vitamin-infused waters in a series of print and video ads for its UK launch.

"I got approached by SoBe a few months ago about being an ambassador and I learned about the previous ones including Naomi Campbell, so I was instantly interested! Then I tried and really liked it. It's different and has interesting flavours... we don't have anything like it in the UK," she told MSN Celebrity.

"I got to go to Miami at the end of my tour and basically found out about South Beach and film a documentary about it, I got to be a presenter for a few days. You can watch it on Facebook and you can see all of my SoBe things on there because, well, I'm hilarious!"

The 24-year-old, who is an avid runner, went on to confess that she would "definitely" move to South Beach in the future to be part of the active lifestyle that the city represents.

"I would love to live out there and run. I love the whole lifestyle. It's a shame I didn't get to spend more time there really," she said.

Goulding recently performed at the royal wedding reception, a gig which she insisted did not make her feel nervous.

Watch Ellie Goulding's first short film for SoBe - shot on Miami Beach - below: