Showbiz
David Beckham signs milk advertising deal
Published Monday, May 8 2006, 14:01 BST | By Matthew Houghton
England skipper David Beckham has signed for his biggest ever advertising deal in the US - advertising milk.
The legendary campaign, which has seen stars such as Muhammed Ali and Madonna sporting the campaign's famous milk-moustache, is set to cement Beckham as a huge star in the States.
A source at 'Got Milk?' said, "Having David Beckham as a face for the campaign is a huge result for both parties.
"Kids idolise Becks so there is nobody better to encourage them to drink the white stuff."
The Real Madrid star spent Friday with photographer Annie Liebowitz to produce the famed milk-moustache picture.
The legendary campaign, which has seen stars such as Muhammed Ali and Madonna sporting the campaign's famous milk-moustache, is set to cement Beckham as a huge star in the States.
A source at 'Got Milk?' said, "Having David Beckham as a face for the campaign is a huge result for both parties.
"Kids idolise Becks so there is nobody better to encourage them to drink the white stuff."
The Real Madrid star spent Friday with photographer Annie Liebowitz to produce the famed milk-moustache picture.
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