Between 300 and 400 people travelled to Edgwarebury Cemetery in Edgware, North London for the 45-minute ceremony, BBC News reports. Producer Mark Ronson and friends Kelly Osbourne - who styled her hair in Winehouse's trademark beehive - and Bryan Adams were spotted at the cemetery.
Winehouse's father Mitch read a eulogy at the service, which ended with the words: "Goodnight, my angel, sleep tight. Mummy and daddy love you ever so much."
Mitch also "told some great stories from childhood about how headstrong she was", said a family spokesman.
"He stressed so many times she was happier now than she had ever been and he spoke about her boyfriend and paid tribute to a lot of people in her life."
The service, which was led by Rabbi Frank Hellner and included prayers in English and Hebrew, ended with a rendition of Carole King's 'So Far Away'.
Other mourners in attendance included Winehouse's bandmates Zalon and Heshima Thompson, manager Raye Cosbert, singer-songwriter Remi Nicole and TV presenter Nick Grimshaw.
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The street leading up to the cemetery was lined with press photographers and fans of the singer, who was found dead at her Camden home on Saturday afternoon at the age of 27.
The ceremony will be followed by a cremation and a gathering of the Jewish star's family at a synagogue in nearby Golders Green.
The inquest into Winehouse's death was opened yesterday and immediately adjourned until October 26. No cause of death was given following a post-mortem examination of her body.
It has been suggested that Winehouse's family hope to stage a star-studded memorial concert in honour of the 'Back To Black' singer.
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Watch the Amy Winehouse 'Stronger Than Me' music video below: