The TV presenter does the housework in the new outfits in the latest photo shoot for the brand.
Willoughby sports a ruched bodycon dress, pop colour pleat skirt and heels in the photos.
The range also includes floor-length backless gowns in velvet, jewel-toned shift dresses and embellished belted tops.
Willoughby designed her ninth collection for Very "with curves in mind" to complement her own figure.
Items are available now online or via the phone and prices range from £32 to £99 for sizes 8-24.
Other celebrities who have worked with Very.co.uk include Willoughby's best friend Fearne Cotton and former X Factor singer Diana Vickers.
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