Intimately Beckham gets US launch

David and Victoria have launched his-and-hers fragrances called Intimately Beckham in the US.

The products are already available in Britain but are now being introduced as part of the Beckhams' flurry of activity in the States.

They are due to go on sale in department stores next month and at pharmacies in January, according to the Daily Mail.

Victoria introduced the fragrances to Americans in an interview with Women's Wear Daily.

She explained: "Why is this different from any other celebrity fragrance? The fact that I have spent a lot of time checking all the details.

"We are not just saying, 'We are celebrities, put our name on it.' I love to be involved with the whole process."

The magazine says the franchise, which will also see Instinct by David Beckham go on sale in the country, is expected to make $100 million this year.