Cowell: 'Viagra offer was an insult'

Simon Cowell has revealed he dismissed a £1 million offer to front a Viagra ad campaign.

The X Factor judge told Glamour magazine he turned down the offer to promote the erectile dysfunction drug last year.

Cowell said: "My agent rang me and said 'You've been offered an incredibly big [£1 million] deal. It's to be the face of Viagra.' And I just said 'Sorry, but that has to be a f****** insult.'"

The 48-year-old admitted to having Botox injections, saying: "To me, Botox is no more unusual than toothpaste. I'd never dye my hair, although I know everyone thinks I do."

Cowell also said his fellow X Factor judge Dannii Minogue would be better in bed than rival Amanda Holden, while Hollywood's current leading ladies lacked any sex appeal.

"The current crop of actresses - Nicole Kidman and Kate Bosworth - they're just nothing. I like old-school glamour – Raquel Welch and Brigitte Bardot," Cowell said.