The former PR girl was on hand to support the designers, who have developed the multi-activity vehicle with an 'invisible' middle door pillar which has been integrated into the bodywork around the door.
"It's a striking new image," the 25-year-old said. "It definitely makes you look twice as it's completely different from how cars normally look."
Hull added: "I'm a busy girl juggling work and social life. A stylish and clever little car that makes whizzing around town fun is just what every girl needs."
With the B-MAX to hit UK roads later this year, Ford of Europe's director of product development quality Darren Palmer commented: "The new B-MAX shows that accepted norms in car design can always be challenged, and ingenious solutions found to meet every customer's need."
Hull is currently filming the third, ten-part series of hit E4 series Made In Chelsea, which is expected to return in the spring.
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