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'This Morning's Phillip Schofield, Holly Willoughby star in soap opera

By and Daniel Kilkelly
ITV's This Morning has launched its own spoof soap opera called Willoughfield.

As part of its soap week, the daytime television show will be airing four episodes to be played out over the course of this week.

Episodes centre around a mystery fire and star co-presenters Phillip Schofield and Holly Willoughby, soap guru Sharon Marshall, Denise Robertson and Sue Hill.

Holly Willoughby in danger in Willoughfield


Holly Willoughby in danger in Willoughfield.

Holly Willoughby in danger in Willoughfield


The flames spread around Holly.

The first instalment aired today (May 13) and saw an arson attack at Phillip and Holly's pub, The Pholly Arms.

Phil, Denise, Sharon and Sue are the four main suspects for the crime, which has left Holly in peril.

Suspect #1 - Phillip Schofield


Suspect #1 - Phillip Schofield.

Suspect #2 Sharon Marshall


Suspect #2 - Sharon Marshall.

Suspect #3 - Denise Robertson


Suspect #3 - Denise Robertson

Suspect #4 Sue Hill


Suspect #4 - Sue Hill.

Episode one can be found on This Morning's website here and the remaining three episodes will play out this week.

This Morning airs weekdays from 10.30am on ITV.

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