The former Emmerdale and Hollyoaks star has launched Broken Leg Workshops, which offers weekend courses to new hopefuls.
He wrote on Twitter: "I got me a company. Get on it... RT @BLWorkshops"
Sutton explains on the company's website that he is aiming to offer help and advice for new actors in a way that he wished he had been given at an early age.
"While I was starting out as an actor, being in front of a camera used to fill me with dread. I used to worry that I was over-acting. Or under-acting. Or just doing bad acting. The whole experience left me feeling very anxious and uncomfortable," he said.
"If only there was somewhere I could go and hone my skills. Somewhere where I didn't feel any pressure, somewhere where it was okay to make mistakes. Wouldn't it be helpful if there was somewhere I could go to learn from actors I respected and people who knew what I was going through.
"Now there is..."
Sutton is joined by the likes of Jessica Fox (Hollyoaks), Bronagh Waugh (Hollyoaks), Dominic Power (Emmerdale), Mark Charnock (Emmerdale), Steven Arnold (Coronation Street) and Adam Best (Holby City), who will also provide help in the project.
Workshops include two eight-hour days, with students working on different techniques and filming scenes with team members. The second day involves industry experts and professional casting directors giving personal acting training.
Students will also get to use top-quality camera equipment and scripts, and will get to perform in front of casting directors and agents.
James Sutton made a guest appearance on BBC One's Doctors earlier this year.