Tech
Sky's three new music channels officially launched on schedule at 2pm today (Thursday 17th).
The Amp, Scuzz and Flaunt were added to the Sky Digital EPG in positions 469, 471 and 473 respectively just after midday. Each then began showing a rolling loop of the channel ident indicating the 2pm launch time. All three of the channels simulcast advert breaks periodically during the pre-launch period.
The interactive services went live just before launch, and are available by pressing the red button on the Sky remote.
Flaunt: channel 473
Flaunt features a mix of chart, urban and dance music aimed at "streetwise, fashion conscious girls". The likes of Justin Timberlake, Pink, Ms Dynamite, J-Lo and Kelly Rowland grace the playlist.
During the pre-launch period, Flaunt broadcast Eminem's 'Sing for the Moment' as the background track to its looping ident.
Press red for Flaunt Active
Flaunt Active has a gossip section, horoscopes, style tips and the channel's playlist.
The Amp: channel 469
The Amp is tailored for "discerning fans of authentic, unmanufactured music" and has a playlist with artists such as White Stripes, Oasis, Doves and Massive Attack.
The background track on The Amp during the pre-launch period was Coldplay's latest release, 'Clocks'.
Press red for The Amp Active
On The Amp's interactive service, viewers can test their knowledge in The Amp Quiz, read the Xfm News or check out biogs of their favourite artist.
Scuzz: channel 471
Scuzz is billed as the "natural viewing home for disruptive rock fans," with a playlist including Queens of the Stone Age, Foo Fighters, Good Charlotte and AFI.
Scuzz looped Audioslave's 'Like A Stone' over the channel ident during the prelaunch period.
Press red for Scuzz Active
Scuzz Active has a variety of options including an exclusive game, Scuzzboarding, from Sky gamestar. Also featured is the latest news, reviews and a chance to vote for a favourite 'Cuddly Snuff' moment.
Head on over to the Digital Spy Forums to give your first impressions of the new channels.
The Amp, Scuzz and Flaunt were added to the Sky Digital EPG in positions 469, 471 and 473 respectively just after midday. Each then began showing a rolling loop of the channel ident indicating the 2pm launch time. All three of the channels simulcast advert breaks periodically during the pre-launch period.
The interactive services went live just before launch, and are available by pressing the red button on the Sky remote.
Flaunt
Flaunt: channel 473
Flaunt features a mix of chart, urban and dance music aimed at "streetwise, fashion conscious girls". The likes of Justin Timberlake, Pink, Ms Dynamite, J-Lo and Kelly Rowland grace the playlist.
During the pre-launch period, Flaunt broadcast Eminem's 'Sing for the Moment' as the background track to its looping ident.
Press red for Flaunt Active
Flaunt Active has a gossip section, horoscopes, style tips and the channel's playlist.
The Amp
The Amp: channel 469
The Amp is tailored for "discerning fans of authentic, unmanufactured music" and has a playlist with artists such as White Stripes, Oasis, Doves and Massive Attack.
The background track on The Amp during the pre-launch period was Coldplay's latest release, 'Clocks'.
Press red for The Amp Active
On The Amp's interactive service, viewers can test their knowledge in The Amp Quiz, read the Xfm News or check out biogs of their favourite artist.
Scuzz
Scuzz: channel 471
Scuzz is billed as the "natural viewing home for disruptive rock fans," with a playlist including Queens of the Stone Age, Foo Fighters, Good Charlotte and AFI.
Scuzz looped Audioslave's 'Like A Stone' over the channel ident during the prelaunch period.
Press red for Scuzz Active
Scuzz Active has a variety of options including an exclusive game, Scuzzboarding, from Sky gamestar. Also featured is the latest news, reviews and a chance to vote for a favourite 'Cuddly Snuff' moment.
Head on over to the Digital Spy Forums to give your first impressions of the new channels.
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