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Virgin Media to launch Sky1 HD

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Virgin Media has confirmed the upcoming launch of Sky1 HD on its cable TV platform.

On October 1, Sky1 HD will become available to Virgin Media subscribers offering high definition versions of the channel's programming, including comedy sports quiz A League of Their Own and Karl Pilkington's irreverent travel series An Idiot Abroad, as well as new seasons of US shows House and Fringe.

Sky1 HD, which will take position 122 on Virgin's programming guide, will be available at no extra cost to customers on Virgin Media's XL TV package.

The channel's launch has been made possible by carriage agreements between Sky and Virgin Media as part of the satellite broadcaster's £160m deal for Virgin Media Television.

Separately, cable TV customers will be able to catch up on the first two seasons of Fringe on Virgin Media's video on-demand platform from October 11.

Yesterday, Virgin Media also started offering 3D movies on-demand for the first time, starting with British film StreetDance 3D.

"As the new home of HD, our TV service features a fantastic range of the best HD channels available for no additional monthly fee, as well as a unique TV on-demand service delivering over 7,500 great TV programmes and movies, including hundreds in HD," said Cindy Rose, executive director of digital entertainment at Virgin Media.

"The launch of Sky1 HD and our recent 3D on-demand launch demonstrates our commitment to making our TV service the best option for anyone looking to make the most of their home entertainment experience."

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