The satellite broadcaster is increasing the number of titles available to rent on-demand through its Sky Movies Box Office service, including a raft of classic titles such as the Back to the Future trilogy, Breakfast at Tiffany's and Billy Elliot.
The movies will be offered on Sky Anytime+, the video on-demand service that was launched last year running over an internet connection rather than over satellite.
Sky said that the expanded Sky Movies Box Office service provides a selection of classic films in addition to the more than 800 movies already available each month to subscribers.
The new movies, marked on the Anytime+ menu as 'Now on DVD', will be offered to any Sky customers who can access Anytime+, but Sky Movies subscribers will be able to rent them at a reduced rate.
The films will be offered either through Sky+ HD set top boxes, or via the Sky Go multi-platform digital service available on PCs, laptops, smartpones, tablets and the Xbox 360 (requires Xbox Live Gold subscription).
"We're extremely excited that we are able to offer hundreds more movies through Sky Movies Box Office," said Ian Lewis, the director of Sky Movies and Sky Movies Box Office.
"It offers a superb range of films, spanning all-time favourites to brand new releases, and we're delighted to be able to give our customers even more choice.
"Our customers tell us that when it comes to quality movies, there is no such thing as too much choice. With the extension of our Sky Movies Box Office service we're ensuring that our customers have the highest levels of control and flexibility over how and when they get their movies fix."
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