Biz Stone, who is Twitter's creative director, advised Twitter users to log in to the site to find the information they want, and then leave.
The 37-year-old said that reports some people are logging in to Twitter for up to 12 hours straight "sounds unhealthy".
Speaking at the Board of Trade of Metropolitan Montreal on Wednesday, Stone said: "I like the kind of engagement where you go to the website and you leave because you've found what you are looking for or you found something very interesting and you learned something.
"I think that's a much healthier engagement. Obviously, we want you to come frequently."
According to the Montreal Gazette, Stone said that there are no plans to extend Twitter's 140-character limit for tweets, despite calls from some users.
Stone, who founded Twitter in 2006 with Jack Dorsey and Evan Williams, also discussed the early days of the site, and admitted that the biggest criticism initially levelled at it was that it wasn't useful.
"Nobody thought it was a good idea," he said. "And I distinctly remember my colleague Evan Williams saying, 'Well, neither is ice cream. Should we ban ice cream and all joy, or can we have something that's just fun? What's wrong with that?'"
> Twitter more addictive than alcohol, cigarettes
Meanwhile, a new survey has revealed that almost two thirds of British people (65%) admit to lying about their social lives on Facebook. A further 63% revealed that they had sent a friend request to someone they didn't actually know to make themselves look more popular.
The research, by mobile phone experts Recombu.com, also revealed that one in ten (11%) of the 2,000 Brits polled said they had lied about where they have been on Facebook and Twitter in order to mislead their friends and followers.