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Kickstarter launched for customisable iDevice cords

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A project has been launched on crowd-source funding platform Kickstarter in the US offering a way to personalise chargers and cords for Apple's iPhone and iPad.

Whooz? aims to tackle the issue of people leaving their white iPhone chargers, adapters and earphones somewhere after picking up the wrong ones.

Whooz customisable iDevice cords


Each $10 Whooz? pack comes with four sheets of removable vinyl labels, each sporting a different look, which can be placed on the iDevice kit.

The illustrated designs can be fully customised to a person's appearance. One sheet includes all the themed labels required to cover the adapter, the end of a USB cable and one set of earphones.

There is a pack to fit iPhones and iPods, along with one for iPads. Alongside the traditional iDevice dock, there are also sized labels for the new Lightning connector and EarPods introduced with the iPhone 5.

The project already has 263 backers and has generated $7,007 in pledges, beating its $6,000 goal with 19 days still to go.

Whooz customisable iDevice cords


Whooz? labels are printed on durable removable vinyl for withstanding bumps and scrapes, and also finished with a laminate and UV resistant coating to protect them from the elements.

> Kickstarter crowdsource funding launches in the UK

Project director Sativa Turner said that donations through Kickstarter will cover the initial print run, and she has already identified a firm in San Francisco that can do the work.

"I specifically chose to pursue this type of project on kickstarter because being a one woman show I didn't want to be overwhelmed by too many unknowns," she wrote on her Kickstarter page.

Whooz customisable iDevice cords


"The manufacturing is simple, straightforward and just down the road so I can easily oversee all steps in the process. The one challenge I do foresee is the possibility that I could have 1000+ packages to ship in a fairly short time.

"Hopefully, that will be the case and I will be throwing a Whooz party and inviting all my peeps and posse to get down on order fulfillment. Of course there's always Craigslist too."

Turner states that the estimated delivery time for Whooz? products is December 2012/January 2013.

In the frequent answered questions section of kickstarter, she says that the Whooz? labels will only currently work with American cords.

Whooz customisable iDevice cords


"At this moment Whooz? only works on Type A "american" style cords," she said. "If your cords don't look like the ones in the picture than they won't work."

Watch a video below introducing the Whooz labels:

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