Tech
Facebook's Timeline profile presented by 'Mad Men's Don Draper - video
Published Tuesday, Sep 27 2011, 23:12 BST | By Tom Eames | 12 comments

© AMC
The new profile style will allow users to view their pages as a chronological snapshot of their life on the website.
If you're not so fond of change, especially to something as fundamentally important as Facebook, you may need some convincing before it is introduced, and when it comes to convincing people to buy into a product, surely only one man is up to the job.
> Facebook transforms to become entertainment hub
A clever new video has emerged showing Mad Men's Don Draper (Jon Hamm) guiding his colleagues through the Timeline feature, including photos from his backstory in the show.
Draper names "nostalgia" as an important commodity in the "product" while going through his slideshow.
Watch Don Draper discuss Facebook's Timeline below:
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