TV
The Guardian Media Group is planning a TV version of its flagship radio station Jazz FM.
The channel, which is pencilled in for a mid 2004 launch, will feature soul and music videos as well as documentaries.
GMG CEO John Myers is understood to have greenlighted the station after observing the success of GWR's Classic FM TV, which has 1.2 million viewers a month.
"Jazz FM would like to move into TV as I am positive that it can only improve the overall performance of the brand’s perception," Myers told Broadcast. "Getting the brand in front of as many people as possible, no matter what the platform, must be our priority."
The channel, which is pencilled in for a mid 2004 launch, will feature soul and music videos as well as documentaries.
GMG CEO John Myers is understood to have greenlighted the station after observing the success of GWR's Classic FM TV, which has 1.2 million viewers a month.
"Jazz FM would like to move into TV as I am positive that it can only improve the overall performance of the brand’s perception," Myers told Broadcast. "Getting the brand in front of as many people as possible, no matter what the platform, must be our priority."
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