TV
Channel 4 is looking for a new youth-focused breakfast show, Broadcast reports today.
The news comes just two months after the axed RI:SE was replaced by a new 'morning block' of programmes including Friends, The Salon and Everybody Loves Raymond.
C4's director of television Kevin Lygo is seeking ideas from around 30 production companies for a show that would target the key 16 - 34 demographic.
He told the magazine that while the new show would not occupy the entire 7am - 9am slot it could run as a 30 or 60-minute piece.
The morning block is currently averaging between 100,000 and 300,000 viewers.
The news comes just two months after the axed RI:SE was replaced by a new 'morning block' of programmes including Friends, The Salon and Everybody Loves Raymond.
C4's director of television Kevin Lygo is seeking ideas from around 30 production companies for a show that would target the key 16 - 34 demographic.
He told the magazine that while the new show would not occupy the entire 7am - 9am slot it could run as a 30 or 60-minute piece.
The morning block is currently averaging between 100,000 and 300,000 viewers.
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