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Ant and Dec have reportedly been banned from appearing on Friday Night With Jonathan Ross.
According to The Sun, ITV bosses will not allow the presenting duo to appear on the BBC One show after the BBC allegedly prevented EastEnders star Barbara Windsor from appearing on Piers Morgan's Life Stories.
An insider said: "Ant and Dec are livid. They really wanted to go on, have a laugh, plug their new book, talk about their new show and the next series of Saturday Night Takeaway.
"The BBC know an ITV show with Barbara would hurt them in the ratings so they've acted in this petulant way."
It has been suggested that the dispute could result in all major stars being forbidden from appearing on rival broadcasters' programmes.
Earlier this week, the BBC announced that the first episode of this year's Strictly Come Dancing would air at the same time as its ITV reality talent rival The X Factor.
