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Poor start for Pamela Anderson series

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Poor start for Pamela Anderson series

WENN

Pamela Anderson: At Home With Joe made a poor start for Living, overnight viewing figures show.

The 10pm show, which saw former EastEnders star Joe Swash follow Anderson as she went about her daily routines in Paris and LA, managed a lowly 254k (1.57%).

Elsewhere, ITV1's Murderland bowed out to 5.54m (22%) at 9pm, once again denting Five's FlashForward, which took 2.73m (10.8%). BBC One's Life had 4.56m (18.1%) and The Great Escape: The Reckoning took 1.32m (5.2%) for Channel 4.

Over on BBC Two, University Challenge logged 3.46m (13.8%) at 8pm, then 2.48m (9.8%) watched Into The Storm between 8.30pm and 10pm.

The Gadget Show grabbed 1.56m (6.2%) for Five at 8pm, beating Channel 4's Is It Better To Be Mixed Race, which managed 780k (3.1%). ITV1's half-hour I'm Paid More Than The PM: Tonight had 3.3m (13.2%) at 8pm, and BBC One's Panorama interested 3.31m (13.1%) at 8.30pm.

Overall, ITV1 came top during primetime with an average share of 25.5% to BBC One's 20.8%. BBC Two was third with 9.1%, followed by Five's 6.3% and Channel 4 with 3.7% (+1: 0.8%).

BARB ratings data supplied by Attentional

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