TV

Confirmed: Sugar to return for second 'Apprentice'

Published Friday, May 6 2005, 00:53 BST | By Neil Wilkes
Confirmed: Sugar to return for second 'Apprentice'
Sir Alan Sugar will be back to hire and fire more budding entrepreneurs in the second series of The Apprentice, the BBC has confirmed.

The show, based on Donald Trump's popular US version, was recommissioned yesterday following a strong ratings performance across its run.

Jane Lush, controller of entertainment commissioning at the BBC, said: "I'm thrilled that this mix of business and entertainment has captured the imagination of the audience who would never normally choose a programme centred around the skills of business, watercooler TV at its best.

"A second series promises more firing, inspiring and eventually hiring for a fresh bunch of would-be entrepreneurs battling in the boardroom to survive the longest job interview in their lives."

The second series is due to air early in 2006.
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