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ITV1's 'All At Sea' drops to 2.8 million

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Richard Madeley leaving the studios of Radio 1

© Rex Features

Celebrity sailing programme All At Sea continued its ratings slide for ITV1 on Thursday night, according to the latest viewing figures.

The programme, in which six celebs sail around the south coast of Britain, appealed to just 2.81m (12.8%) for ITV1 from 9pm, down 450k week-on-week.

All At Sea was again soundly beaten by BBC One in the 9pm hour, with Have I Got News For You taking 5.24m (23.4%) and comedy panel show Would I Lie To You? appealing to 3.58m (16.4%).

Earlier on BBC One, Watchdog averaged 4.09m (18.5%) from 8pm, up 410k week-on-week.

On Channel 4, Location, Location, Location pulled in 1.92m (8.7%) in the 8pm hour and 298k (1.4%) on timeshift. A new episode of How The Other Half Live delivered 1.71m (7.8%) for the channel from 9pm and 141k (1.2%) on timeshift.

The Million Pound Drop Live appealed to 2.13m (11.8%) for Channel 4 from 10pm and 190k (2.0%) on timeshift. It was followed by Charlie Brooker's You Have Been Watching, which attracted 740k (4.1%) and 89k (0.1%) on timeshift.

The Culture Show brought in 690k (3.6%) for BBC Two from 7pm, followed by the RHS Flower Show with 1.94m (8.8%).

Documentary series History Cold Case attracted 1.64m (7.4%) to BBC Two in the 9pm hour, up 110k week-on-week.

Britain's Greatest Machines With Chris Barrie had 612k (2.8%) for Five in the 8pm hour, then a screening of High Plains Drifter appealed to 1.67m (8.3%) from 9pm.

Overall, BBC One secured victory in primetime with 22.5% over ITV1's 19.6%. Channel 4 came in third with 8% (+1: 0.7%), followed by BBC Two with 6.4% and Five with 5.5%.

Elsewhere, a new episode of The Simpsons pulled in an impressive 622k (3.1%) for Sky1 from 7.30pm.

An extended edition of American Idol, which saw the series winner announced, appealed to 534k (2.7%) for ITV2 from 9pm and 33k (0.2%) on timeshift.

Repeats of EastEnders and Junior Apprentice secured respective audiences of 992k (4.9%) and 406k (2.8%) for BBC Three from 10pm.

BARB ratings data supplied by Attentional

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