© ITV
Friday's 9pm edition, which saw Robbie Williams and Gary Barlow perform their new single 'Shame', appealed to a decent 4.01m (17.5%) on ITV1, despite facing strong BBC One opposition.
Paul O'Grady Live showed significant increase of 1.4m week-on-week, after plunging last week due to its clash with the Strictly Come Dancing launch. Meanwhile, BBC One's New Tricks fell to a still respectable 6.92m (30.1%), a decline on last Thursday's rating of 7.12m.
Before 9pm, 4.44m (18.8%) watched QI at 8.30pm, while The One Show and Real Rescues held respective audiences of 4.18m (21.1%) and 3.67m (17.4%) in the 7pm hour. Cheetah Kingdom took 2.6m (11.4%) for ITV1 at 8pm.
Elsewhere, Mastermind and Gardeners' World pulled in 2.17m (9.5%) and 1.75m (7.4%) for BBC Two from 8pm, then The Song of Lunch averaged 1.28m (5.6%), and a 15-minute story - The Wind in the Willows - had just 834k (3.7%) at 9.45pm. The Rob Brydon Show was hurt by the poor lead-in, mustering 1.85m (9.4%).
Channel 4's Come Dine with Me cooked up 1.43m (6.2%) and 336k on +1, after which Embarrassing Bodies logged 1.28m (5.5%) at 9pm, and 328k an hour later. Finally, 8 Out of 10 Cats amused 1.47m (7.8%) at 10pm.
Over on Five, Eddie Stobart: Trucks and Trailers kept a solid audience of 1.53m (6.6%) at 8pm, then The Mentalist and Law & Order: SVU notched up 957k (4.2%) and 1.04m (5.7%).
Overall, BBC One cleared primetime with an average share of 24.9% to ITV1's 20.8% (+1: 0.5%). BBC Two came in third with 7%, Channel 4 followed with 5.4% (+1: 1.2%), and Five had 4.4%.
BARB ratings data supplied by Attentional
