Starting at 4pm, ITV1's full coverage averaged 8.9m (47.1%), peaking with over 15 million at around 6.30pm as the match ended in a 1-1 draw.
BBC One's screening of the other Group D game, Sweden v Ukraine, scored 5.27m (22.4%) from 7pm. Have I Got A Bit More News For You amused 2.42m (17.2%) at 10.35pm.
A Benidorm repeat held up with 2.61m (10.9%) for ITV1 at 9pm (+1: 165k/0.9%), benefiting from a high lead-in from an hour-long Coronation Street.
Antiques Road Trip started where Great British Menu left off, attracting 2.32m (10.8%) in the 7pm hour. Springwatch followed with 2.26m (9.1%) an hour later, before 1.31m (5.8%) caught Britain in a Day from 9pm.
Big Brother was predictably Channel 5's most-watched show with 1.46m (6.1%) at 9pm (+1: 191k/1%), while The Walking Dead lured 791k (4.3%) an hour later, and Big Brother's Bit on the Side entertained 381k (3.8%) at 11pm.
The Secret Millionaire pulled in 1.43m (5.9%) for Channel 4 from 9pm (+1: 207k/1.1%), prior to which Gok Cooks Chinese served up 770k (3%).
Overall, BBC One led ITV1 in primetime with 22.1% versus 20% (+1: 0.7%). BBC Two claimed third place with 7.6%, ahead of Channel 4's 4.4% (+1: 0.7%), and Channel 5's 3.9% (+1: 0.3%).
With last week's finale dented by the Diamond Jubilee, Made in Chelsea's third series reunion with Rick Edwards grabbed 549k (3%) on E4 at 10pm.
BARB ratings data supplied by Attentional