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'I'm a Celebrity...' returns with 11.2m

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I'm A Celebrity...Get Me Out Of Here! logo

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I'm a Celebrity... Get Me Out of Here! returned with more than 11 million viewers on Sunday evening, according to the latest audience figures.

Now in its tenth series, the reality show pulled in to a hefty 11.23m (38%) on ITV1 between 9pm and 10.30pm, its best ever launch figures - however gradually switched off and it fell below 9m in the final 15 minutes.

Prior to I'm a Celeb, The Cube appealed to 5.71m (22%) from 7pm, after which The X Factor results show was seen by a colossal 14.51m (47.7%), peaking with a huge 16.41m (52.4%) as Aiden Grimshaw's shock exit was announced.

Strictly Come Dancing beat The X Factor in their 15-minute head-to-head between 7.45pm and 8pm, with 10.34m (34.6%) to 9.64m (32.3%).

Overall, Strictly averaged 10.55m (36.3%) for BBC One from 7.30pm for the departure of Michelle Williams.

Elsewhere on the channel, Countryfile brought in a healthy 7.55m (30.5%) at 6.30pm, then The Antiques Roadshow managed 6.25m (20.5%), and the second series of Garrow's Law - the crime drama starring Andrew Buchan - premiered to 5.35m (18.8%) at 9pm.

Making Scotland's Landscape entertained 1.03m (3.4%) on BBC Two in the 8pm hour. It was followed by James May's Man Lab with 1.26m (4.4%) and a repeat of The Trip with 830k (3.3%). Match Of The Day 2 then grabbed 2.76m (17.9%) from 10.30pm.

Over on Channel 4, Undercover Boss USA took 820k (2.7%) in the 8pm hour and 112k (0.4%) on timeshift. The programme was followed by The Secret Millionaire, which had 1.54m (5.4%). Desperate Housewives then entertained 860k (3.9%) and 208k (2%) an hour later.

Channel 5's screenings of Planet of the Apes and 10,000 BC attracted respective audiences of 931k (3.3%) and 1.61m (6.4%) from 6.45pm.

Overall, ITV1 owned primetime with 38.1% against BBC One's 22.8%. BBC Two came in third with 4.9%, followed by Channel 5 with 4.7% and Channel 4 with 4.2% (+1: 0.6%).

Elsewhere, The Xtra Factor appealed to 810k (2.8%) on ITV2 from 9pm, then I'm a Celebrity... Get Me Out of Here Now! returned to 636k (4.5%) from 10.30pm.

BARB ratings data supplied by Attentional

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