Obliterated by Children In Need, the jungle-based reality show pulled in 6.04m (21.8%) between 9pm and 10pm, down over 2.6m on yesterday's Stacey Solomon bushtucker trial.
BBC One had 9.1m (37%) for the annual charity telethon between 7pm and 10pm, before 4.52m (46.7%) returned after the channel's news coverage until 2am. Coverage peaked at 10.82m (44.1%) at 8.15pm, and despite being the lowest-rated Children In Need since 2006, BBC One's all-day share percentage rocketed to 31.4%.
Celebrity Coach Trip ended with a respectable 2.04m (12.7%) for Channel 4 at 5.30pm, adding an extra 253k (1.2%) on +1. Prior to that, Come Dine with Me notched up a slot-winning 2.57m (19.1%), also fetching a further 270k (1.4%) on +1.
Later at 8pm, an hour-long episode of the cookery programme attracted just 1.32m (5.3%), then imported drama The Event logged a dismal 860k (3.3%). Film Good Luck Chuck attracted 693k (4%) from 10pm.
Over on BBC Two, live Rugby Union scored 1.85m (7.6%) from 7pm, after which 1.04m (4.1%) watched sketch show Harry & Paul, and a Children In Need special of Mastermind interested 3.15m (14.2%), the channel's biggest audience of the night.
Elsewhere, Channel 5's White Van Man, The Mentalist and Law & Order: SVU brought in respective audiences of 592k (2.4%), 1.26m (4.9%) and 943k (4.6%), while documentary Kate and William: A Modern Royal Romance took 3.11m (12.9%) at 8pm.
BBC One easily topped in primetime with 36.8% to ITV1's 20.3%, BBC Two claimed third place with 7.7%, Channel 4 followed with 3.7% (+1: 0.5%), and Channel 5 had just 3.3%.
BARB ratings data supplied by Attentional