TV
Plans have been unveiled for a new pan-Arabic version of Simon Cowell's The X Factor, airing simultaneously across 22 countries within the Middle East, the Gulf States and North Africa.
The show - renamed The X Factor, XSeer Al Najah (The X Factor, The Essence of Success) - will follow a similar format to the UK original but will air over a shorter period of just ten weeks, beginning on March 26 and ending on June 4.
"We are really excited about bringing this format to the Middle East," said Isabelle Garcia, Fremantle's regional manager for the Middle East and North Africa. "Not only do we have fantastic judges with great backgrounds but also the acts coming forward are something the Arabian public has never seen before."
Cellcast has been appointed to handle regional voting for the series.
The show - renamed The X Factor, XSeer Al Najah (The X Factor, The Essence of Success) - will follow a similar format to the UK original but will air over a shorter period of just ten weeks, beginning on March 26 and ending on June 4.
"We are really excited about bringing this format to the Middle East," said Isabelle Garcia, Fremantle's regional manager for the Middle East and North Africa. "Not only do we have fantastic judges with great backgrounds but also the acts coming forward are something the Arabian public has never seen before."
Cellcast has been appointed to handle regional voting for the series.
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