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Reality TV Interview

Life after 'The X Factor': The Reason 4

By
X Factor hopefuls The Reason

© ITV

Is there life after The X Factor for the bands and groups that don't make it to the glitz and glamour of the live shows? The Reason 4, who reached the Judges' Houses on last year's ITV reality show, are out to prove there is, after getting their heads down and landing a record deal.

Reality Bites caught up with the lads to get the lowdown on life after the X Factor, why they said no to Simon Cowell and their tattoo obsession.

On the news that they were out of The X Factor...
"Initially when we found out we weren't going through at Judges' Houses, we thought the dream had gone and we'd be back to our normal jobs. But we saw the response we had at our first audition and all the comments on Facebook and YouTube and we thought, 'We can't let this go'. On the way home from the airport we were getting noticed. Everyone was going around saying, 'It's that group from X Factor', and the One Direction lads were with us and nobody even knew who they were! They were walking behind us like obscure nobodies. The One Direction lads were like, 'Oh man, everyone knows you guys'. We were like, 'Don't worry boys... just wait for your turn'."

On missing out on the live shows...
"We didn't get voted out by the public. It would have been so bad if we'd gone through to the first live show and then the public hadn't accepted us. Lucky for us really, because it's worked out better. We've had a chance to write our own album, about our emotions, our feelings... that's what it's about really."

On the curse of being an X Factor band...
"It's a double-edged sword really. It gave us the platform as a group to get out there, seen and heard. But now it's harder for us to get out there a year down the line. Now, we're the group who didn't even make it to the live shows on X Factor. It's a blessing, but it gets thrown in your face as well."

On criticism for being a reality TV group...
"People say, 'Oh you didn't even make the live shows'. Our answer? It's a TV show. We all know that. It's about talent, but it's about entertainment more importantly. They know what they want before the show starts and we weren't what they wanted. The fact they had the likes of Wagner and Diva Fever, that makes it clear there is a novelty act, fun side to the show. A lot of guys said, 'Why weren't you guys back?' But it was clear to us that it was because they would make great television."

On their determination...
"We're the first act not to make the live shows who have got a record deal. We just pushed on, kept going and didn't give up. Eventually people like Eliot Kennedy heard our music, who has worked with people like the Spice Girls, Celine Dion, Blue, Take That, we really clicked and he found us our record deal."

On why they didn't give X Factor another go...
"Simon did say to us after he kicked us out, he said, 'I'm sorry, but I had to make the decision on what I thought was right at this time'. He said, 'Come back next year, it's an open ticket'. But the thing was, we could have gone back there and first audition the judges may have said, 'Boys, you haven't progressed, you're out'. And suddenly from coming across really well on the show, we could have looked really bad. And once you've signed that contract, there's nothing you can do about it."

On their music...
"We're trying to be unique and innovative. We're trying to keep a sound that is very much our own. But people compare us to Keane, The Script and Take That. If you threw them all in a bucket and picked it out, you'd probably get us. With some added tattoos. With added ink."

Watch The Reason 4's video for single 'Take It All' below:



On their album...
"Each song is a story. A lot of the songs these days are about hook lines and melodies. We try to make our songs about subjects. That's always been our appeal. We're rough around the edges, not groomed and it's all about the music. Take That are in their 40s, JLS/One Direction are very young, and hopefully we'll find that middle ground. Our songs have mature meanings and that just comes from being a little bit older. We've got a bit of everything. People will always call us a boyband. People still call Take That a boyband. But we're a man-band really."

On their tattoos...
"For our entourage we'd have a mobile tattoo artist! It's another form of expression. They're a lot more acceptable than they used to be. David Beckham, Robbie Williams and Cheryl Cole have done that. It's more cool now and not as taboo as it used to be."

On The X Factor...
"I think it's very subjective. Lots of people that don't come from that background are against it. And people who do, support it. It gave us an opportunity that we couldn't get elsewhere. But they're not great for longevity. For a year, you're the hot thing, but then it fades away. But that's sometimes because they don't have the creativity that a normal artist has. They can't be true to themselves. But, if we didn't have The X Factor, we might never had got anywhere. You can't find anywhere else that will give you 16 million viewers. It's an elevation straight into fame."

On X Factor critics...
"We all know artists who are against it. But would they do The X Factor if they'd never been given a break. We'd have said the same thing if we'd made it without the show. But it's not like it's an easy route. It hasn't got any less tough for us since doing the show. It's no easy ride. It's not the easy route. You should definitely do it if you do want to get into music. It helps. It's television, it's a show, but it can help talented people."

On girls....
"To be honest, it's not just girls! We do have a gay following and it's something we never thought about. It's flattering. From both sides. We've said many times, there's nothing more flattering than someone of your own sex finding you attractive. We do walk in clubs now and people are drawn to us. A lot of people think because we've been on TV once that we're rich. It's when we jump on the number 10 bus home with them that they're shocked. They look amazed when we're buying socks. People look at us like we should be in Harrods."

Take It All is available to download on August 7 in the UK. The group's debut album Crying Out Loud is slated for an autumn release.

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