How did the show's runaway favourite end up slipping down to the bottom of the heap beneath a cruise ship warbler with an '80s power ballad fetish, a timid ASDA shop worker and a camp TOWIE wannabe with a voice like a wounded fox?
The reason given by the X Factor judges, hosts and every guest on Xtra Factor was that people must simply have thought she was safe and not bothered to waste their phone bills. The same excuse was given for James Arthur slipping into the bottom two for the first time alongside her.
Ella's buffed and polished, media-trained, say-nothing-interesting approach to The X Factor probably didn't help either, but that's another matter altogether.
The idea that people 'forget' to vote or believe people are safe is an interesting one. It helps drill viewers and fans into splashing more cash on phone bills and is offered as an excuse when the acts that the judges declare the greatest end up falling from the show earlier than expected.
But over in the USA, SImon Cowell has come up with an original idea for counteracting voter apathy.
On the latest American series of X Factor, voting results have been revealed on a leaderboard during the results show. Outside of the bottom two, we learn about who is storming ahead and who is perilously close to the drop zone.
Watch a clip of how X Factor USA reveals the voting results (warning - this clip does contain a Kardashian):
We'd miss the annual stats-fest and X Factor geek-out that is the end of series voting results reveal (essentially Christmas for conspiracy theory lovers), but a whole new world of X Factor talking points would be opened up by this twist.
It essentially turns the show into an open race and you can see who is winning and who is losing at any moment. If the judges are telling us that Christopher Maloney is crap, yet he is topping the votes on a Saturday night, they'd very quickly have to re-assess their judgements.
On the US show, a boyband mentored by Cowell were way down in mid-table when the voting results were revealed, ensuring that everyone knew only too well that Cowell's new pet project were not soaring away with the votes as expected.
So in theory, UK fans may have noticed Ella and James slipping down the voting lists before it was too late to save their bacon.
For a TV show that is built around creating stars and making mega-selling pop acts, it might help eliminate shock eliminations and motivate the young, social media savvy fans into getting their voting fingers into action.
Whether that's a good thing for viewers or the show is open to debate.
Do you think The X Factor would be improved if voting results were revealed? Or do you prefer the current format? Let us know below!