Reality TV
Lord Alan Sugar names 'Young Apprentice' winner
Published Monday, Dec 12 2011, 22:03 GMT | By Kate Goodacre | 8 comments
Zara Brownless has been named as Lord Alan Sugar's Young Apprentice.
The 16-year-old A-Level student from Hertfordshire triumphed over 17-year-old James McCullagh from Derry, Northern Ireland in the second series finale of the BBC One competition.
> 'Young Apprentice' Zara: 'I want to represent women in business'
Lord Sugar told Brownless: "Zara, you're calm, articulate and you look to be in control of your emotions, which is a good thing when you're in business. It was a hugely tough decision, but Zara really showed wisdom and clarity far beyond her years."
"It's incredible to be leaving this as the winner," she said after the decision was announced. "I honestly never thought I would actually make it this far. The whole experience has been amazing. I've taken more from it than I ever thought I would and it has genuinely been incredible."
In the final, Brownless and McCullagh were challenged to design, create and market new online video games with the help of previous contestants.
McCullagh's 'Crazy Cabinet' game had a political theme with the player taking the role of prime minister, while Brownless devised a game called 'Piggy Panic' featuring a pig trying to escape from a butcher.
> 'Young Apprentice' James: 'Zara is not great entrepreneur'
In the boardroom, Lord Sugar said that while he thought Brownless's concept fell short against McCullagh's in terms of "migration", he believed that there was greater potential to develop and market the 'Porky Pete' character across other media.
He also said that the viral for 'Piggy Panic' was entertaining and clearly linked to the game.
Lord Sugar added that McCullagh's viral advert for 'Crazy Cabinet', featuring exaggerated MPs promoting outlandish policies, was "quite funny", but didn't believe that it connected clearly enough to the game.
Nick Hewer said that he thought Brownless "did a very professional job", while Karren Brady described McCullagh as "a very structured person [and] one that's not afraid to take risks and follow their own vision".
Brownless won £25,000 to be held on trust, which she can use to further her fledgling business career.
> 'Young Apprentice' final: James McCullagh, Zara Brownless interview
The 16-year-old A-Level student from Hertfordshire triumphed over 17-year-old James McCullagh from Derry, Northern Ireland in the second series finale of the BBC One competition.
© BBC Pictures
> 'Young Apprentice' Zara: 'I want to represent women in business'
Lord Sugar told Brownless: "Zara, you're calm, articulate and you look to be in control of your emotions, which is a good thing when you're in business. It was a hugely tough decision, but Zara really showed wisdom and clarity far beyond her years."
"It's incredible to be leaving this as the winner," she said after the decision was announced. "I honestly never thought I would actually make it this far. The whole experience has been amazing. I've taken more from it than I ever thought I would and it has genuinely been incredible."
In the final, Brownless and McCullagh were challenged to design, create and market new online video games with the help of previous contestants.
McCullagh's 'Crazy Cabinet' game had a political theme with the player taking the role of prime minister, while Brownless devised a game called 'Piggy Panic' featuring a pig trying to escape from a butcher.
© BBC Pictures
> 'Young Apprentice' James: 'Zara is not great entrepreneur'
In the boardroom, Lord Sugar said that while he thought Brownless's concept fell short against McCullagh's in terms of "migration", he believed that there was greater potential to develop and market the 'Porky Pete' character across other media.
He also said that the viral for 'Piggy Panic' was entertaining and clearly linked to the game.
Lord Sugar added that McCullagh's viral advert for 'Crazy Cabinet', featuring exaggerated MPs promoting outlandish policies, was "quite funny", but didn't believe that it connected clearly enough to the game.
Nick Hewer said that he thought Brownless "did a very professional job", while Karren Brady described McCullagh as "a very structured person [and] one that's not afraid to take risks and follow their own vision".
Brownless won £25,000 to be held on trust, which she can use to further her fledgling business career.
> 'Young Apprentice' final: James McCullagh, Zara Brownless interview
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