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Meet 'The Only Way Is Essex' cast!

Last week we brought you details of Channel 4's new high-profile "living soap" Seven Days, set in the trendy Notting Hill area of London.

If you're attracted to the concept but put off by the idea of watching people indulge in smoked salmon brunches and shop for feathered berets, then ITV2 has a similar show that might just be for you. The Only Way Is Essex, airing from October, is a new reality show that follows "a cast of colourful characters as they go about their totally Essex lives".

According to a press release, viewers will find out "what makes a typical male Essex lothario tick - it's not all about girls, champagne and holidays". Meanwhile, the sexy Essex girls on display "may have killer Christian Louboutin heels but they also have savvy instincts to match".

Here's the first look at the six main stars of the show:

Only Way Is Essex

© ITV



From left to right: Mark, Jessica, Lauren, Amy, Kirk, Sam

Will you be tuning in for The Only Way Is Essex? Add your comments to this entry below!

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