Reality TV
Celeb BB3 raises £262,002 for charity
Published Sunday, Jan 23 2005, 22:10 GMT | By Emma Tingay
Viewers raised £262,002 for charity by voting in Celebrity Big Brother 3. 1,048,007 calls were made since vote phonelines opened.
Viewers voted via telephone, text message and interactive TV. All eviction votes costed 50p per vote from which a total of 25p will go to charity. A percentage of each vote (16p) will be donated to a group of charities chosen by the celebrities themselves.
Following the Asian Tsunami, Channel 4 and Endemol UK have decided that the remaining profits from the public vote (9p per vote) should go to the appeal to help victims of the disaster.
Viewers voted via telephone, text message and interactive TV. All eviction votes costed 50p per vote from which a total of 25p will go to charity. A percentage of each vote (16p) will be donated to a group of charities chosen by the celebrities themselves.
Following the Asian Tsunami, Channel 4 and Endemol UK have decided that the remaining profits from the public vote (9p per vote) should go to the appeal to help victims of the disaster.
More: Reality TV, Celebrity Big Brother
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