'The Voice UK' ratings not a concern, says BBC One boss Danny Cohen

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BBC One controller Danny Cohen has insisted that he is unconcerned about the ratings for The Voice UK.

The talent contest's viewing figures have fallen from a high of 10.7m to 6.6m.

The Voice UK Live Show 1: Danny O'Donoghue, Tom Jones, Jessie J and Will.i.am perform.

© BBC/Wal to Wall/Guy Levy



"I don't get massively engaged week by week in whether we are up or down," Cohen told The Daily Telegraph.

"The way I look at it, we have launched the most successful BBC One entertainment show in over a decade. We didn't expect such high ratings at the start - shows like X Factor started on around five million."

Cohen insisted that he "couldn't be happier" with the reaction to The Voice UK.

"There are always moments when the competition is strong - sometimes that helps us, sometimes it doesn't," he suggested. "But... it is a quality series and audiences are responding to it."

The Voice UK coach Jessie J was recently rumoured to have angered producers after describing elements of the show as "lame".
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