TV
Show

Five: 'Back To Reality' was "worthwhile"

Published Thursday, Mar 11 2004, 08:59 GMT | By Neil Wilkes
Five: 'Back To Reality' was "worthwhile"
Five's original reality show Back To Reality was a "worthwhile" project, the network's programming director Dan Chambers has said.

Over its three week run, interest in the programme failed to mount, despite the channel having ambitions of realising a 10% share. In reality, the show only managed a 4.2% average share in the 8pm slot, down on the 4.7% normally achieved.

"Back to Reality may not have achieved the overall audiences we might have hoped for but it did deliver us the enormously attractive 16 to 34 year-old demographic in larger numbers than ever before and brought many people to the channel for the first time. I feel it was a very worthwhile thing," Chambers told Broadcast. "Like every broadcaster we're always looking for break-out hits and you don't get those without taking a few risks."

It is unlikely that the series - which cost £4.7 million - will be back for a second instalment.

Top Stories

Play games on DS
Bingo for big cash prizes – hundreds of winners every day
Play games on DS
Search for a husband who disappeared under mysterious circumstances in Letters from Nowhere
S28 T3.3558540344238 {run_id}