'Gossip Girl' gets a full season order
Wednesday, October 10 2007, 10:00 BST
By James Welsh
"People everywhere are talking about Gossip Girl and we believe this show will continue to build audience as it builds buzz," said The CW entertainment president Dawn Ostroff. "Josh Schwartz and Stephanie Savage have created an incredibly heightened-reality world that viewers are locking into while advertisers, affiliates and press have also embraced the show. The series has earned its early pick-up and we look forward to a long run on The CW."
However, the show saw a 29% second-week drop-off in audience figures, according to Nielsen Media Research.


