US TV
Super Bowl incident is most TiVo'ed moment
Published Wednesday, Feb 4 2004, 20:59 GMT | By James Welsh
The now-infamous "nipplegate" incident during the Super Bowl halftime show was the most TiVo'ed moment in the US ever, TiVo has confirmed.
TiVo says that the incident when Justin Timberlake ripped a leather cup off Janet Jackson's costume, exposing Jackson's right breast for a second before CBS hastily cut away to another shot, "drew the biggest spike in audience reaction
TiVo has ever measured." The company reports that viewership spiked a whopping 180% as viewers used TiVo's live-replay feature to watch the incident over and over again.
TiVo says that the incident when Justin Timberlake ripped a leather cup off Janet Jackson's costume, exposing Jackson's right breast for a second before CBS hastily cut away to another shot, "drew the biggest spike in audience reaction
TiVo has ever measured." The company reports that viewership spiked a whopping 180% as viewers used TiVo's live-replay feature to watch the incident over and over again.
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