US TV
After three instalments of the suprise hit reality series Average Joe, NBC is turning its attentions to the average women in a new show called Plain Jane.
"We asked ourselves, why should the Average Joes have all the fun?" said Kevin Reilly, NBC President of Primetime Development, on Friday.
In a spin on the existing format - where a beautiful single woman has to choose between a bunch of average guys - the gender roles will be reversed, putting a hunky "perfect" man in the spotlight.
At least two cycles of the new show are planned when it debuts in the 10pm slot on Mondays this Autumn.
"We asked ourselves, why should the Average Joes have all the fun?" said Kevin Reilly, NBC President of Primetime Development, on Friday.
In a spin on the existing format - where a beautiful single woman has to choose between a bunch of average guys - the gender roles will be reversed, putting a hunky "perfect" man in the spotlight.
At least two cycles of the new show are planned when it debuts in the 10pm slot on Mondays this Autumn.
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