US TV
NBC Universal has announced that it will relaunch high-definition network Bravo HD+ as Universal HD, with programming being drawn from across the NBC Universal empire.
"The acquisition of Universal provided us with an opportunity to offer an even more compelling HD service," said David Zaslav, president of NBC Universal Cable. "The launch of Universal HD is a testament to our commitment to offer more meaningful content that meets the needs of our distributors and viewers. It is the first of many ways that NBC Universal will deliver high-quality programming on a new platform such as HD and VOD."
The network will be relaunched on December 1. It will show feature films unedited and uninterrupted, along with sports and entertainment programming.
"The extensive NBC Universal library allowed us to create the pre-eminent entertainment HD service," said Jeff Gaspin, president of NBC Universal Cable Entertainment and Cross-Network Strategy. "There is a lot of excitement around HD right now, and we wanted to be ahead of the curve with the highest-quality HD programming out there. We are drawing from all corners of NBC Universal’s vast entertainment and sports libraries to provide a channel with appeal to viewers and cable operators. This is the kind of entertainment channel owners of HD sets have been asking for."
The network will continue to be presented in the 1080i HD format.
"The acquisition of Universal provided us with an opportunity to offer an even more compelling HD service," said David Zaslav, president of NBC Universal Cable. "The launch of Universal HD is a testament to our commitment to offer more meaningful content that meets the needs of our distributors and viewers. It is the first of many ways that NBC Universal will deliver high-quality programming on a new platform such as HD and VOD."
The network will be relaunched on December 1. It will show feature films unedited and uninterrupted, along with sports and entertainment programming.
"The extensive NBC Universal library allowed us to create the pre-eminent entertainment HD service," said Jeff Gaspin, president of NBC Universal Cable Entertainment and Cross-Network Strategy. "There is a lot of excitement around HD right now, and we wanted to be ahead of the curve with the highest-quality HD programming out there. We are drawing from all corners of NBC Universal’s vast entertainment and sports libraries to provide a channel with appeal to viewers and cable operators. This is the kind of entertainment channel owners of HD sets have been asking for."
The network will continue to be presented in the 1080i HD format.
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