US TV
ABC has unveiled plans to upgrade its broadband player to support the streaming of full episodes in high definition.
The new ad-supported player will launch in beta in early July and carry full episodes of Lost, Desperate Housewives, Grey's Anatomy and Ugly Betty in 1280x720 resolution. More HD programming will be added when ABC's new lineup of programming debuts in the fall.
"We are excited to be the first in the industry to stream HD video available on the web, providing ABC.com users with an unprecedented online viewing experience," said ABC president Anne Sweeney. "By continuing to listen to our audience and enhancing our digital offerings with the best technology available, we further strengthen their relationship to our brands."
ABC's player will also start carrying national news and geo-targeted local content from the fall.
The new ad-supported player will launch in beta in early July and carry full episodes of Lost, Desperate Housewives, Grey's Anatomy and Ugly Betty in 1280x720 resolution. More HD programming will be added when ABC's new lineup of programming debuts in the fall.
"We are excited to be the first in the industry to stream HD video available on the web, providing ABC.com users with an unprecedented online viewing experience," said ABC president Anne Sweeney. "By continuing to listen to our audience and enhancing our digital offerings with the best technology available, we further strengthen their relationship to our brands."
ABC's player will also start carrying national news and geo-targeted local content from the fall.
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